What is the competitive landscape?As the level of competition and regulation in any sector increases, the fortune of that sector gets impacted. Type of competition Perfect...
What are the company’s cost and margin structure?The investor must understand the past cost and margin structure and changes in the same. The purpose is to look at the long-term trends...
Is the company profitable? If not, is it expected to emerge?You allocate capital to make a return on it. This is applicable to any business irrespective of size. Let’s say someone selling food on a...
Is the company’s business model understandable?In simple terms how does the company makes money? Unless you understand what generates cash for the company, you cannot think of...